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Filter bubbles and algorithms

In short: Platforms rank content with algorithms that show what we will probably like. As a result we tend to see similar things and rarely contradiction: the filter bubble.

In more detail: The aim of the algorithms is usually to increase time spent.

In detail

  • Personalisation: Clicks, likes, dwell time and searches determine the selection.
  • Echo chamber: In groups similar opinions reinforce each other.
  • Consequences: Distorted worldview, polarisation, easy access to false reports.
  • Remedies: Use various sources, newsletters instead of just a feed, deliberately read opposing sites.
  • Settings: Chronological view, limit personalisation and advertising profiles.
  • Search engines: Search results are personalised too; a private window or alternative search helps.
  • Thinking errors: We prefer confirming information (kognitive-verzerrungen).
  • Checking: Compare sources (medienkompetenz-und-fake-news-quellen-prüfen).